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Fresh Food Packaging Market Report


Fresh Food Packaging Market, by Material (Plastic, Metal/Wood, Paper Bag/Board, Glass), Application (Meat and Seafood, Fruits and Vegetables, Dairy Products, Others) Regional Analysis (North America, Europe, Asia-Pacific, LAMEA): Global Opportunity Analysis and Industry Forecast, 2019–2026


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May 2020


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Fresh Food Packaging Market Analysis:

Food packaging is the process of appropriately packaging fresh food items to protect them from external tampering or biological rot. Food packaging helps in keeping the quality of food items intact. Packaging protects food from various environmental factors such as air, moisture, temperature, pathogens, and microorganisms. Further packaging ensures easy handling and transportation of fresh food items without the risk of them getting damaged. The modern packaging also provides customers with various vital information like the nutrition value of food items, how to consume them, and how to dispose of the waste. Food packaging helps to lure customers into buying the product through innovative packaging. 

Growing health concerns and demand for extended shelf life are the key factors driving the growth of fresh food packaging market

Extensive growth in health-conscious consumers is more likely to buy packaged fresh food items. Also, the rising awareness of various health hazards caused by the consumption of improper food items is expected to boost the demand for fresh food packaging, which will help to grow the global market over the forecast period. In addition, consumers have massively started to use packaged fresh food items mainly because it provides extended shelf life and convenient storage. All these factors are positively impacting the market and are expected to increase demand for the packaging of fresh food items. Moreover, consumers have become highly aware of their daily calorie and nutrients intake and hence desire to consume only those products which have proper labeling and packaging, stating complete nutrients information. Furthermore, packaging helps in increasing the life of a fresh food item by ensuring safety from various environmental factors and manual tampering. These elements may lead to foster the growth of the global fresh food packaging market during the forecast period.

Stringent government laws and waste disposal of packaging are major concerns negatively impacting the fresh food packaging market

Government regulations regarding the usage of raw materials for packaging have become strict. Due to rising health concerns caused by threats of contamination from packaging material, the government has developed stringent laws to ensure food safety and health. This has caused a rise in the price of packaging material to develop and manufacture more eco-friendly packaging, directly causing a rise in the price of food products as well. Further, growing environmental concerns regarding proper disposal of packaging material have negatively impacted the market growth.

Development of modern packaging solutions to create a lucrative opportunity during the forecast period

Growing health concerns, customer demands for better packaging solutions, and stringent government regulations have all led to the development of advanced techniques and technology for packaging material. Development in fresh food packaging such as water-soluble packaging, intelligent packaging, Modified Atmospheric Packaging (MAP), active packaging, edible packaging contributed to the growth of the fresh food packaging market. Further development of bio-degradable packaging, which can be recycled and reused, has opened a whole new opportunity for the market as it complies with government regulations and environmentally friendly, making them easy to dispose of.

Fresh Food Packaging Market, by Material:

Metal/ wood and glass packaging segment will be most lucrative till 2026

Metal/wood and glass packaging solutions will have a rapid growth in the global market, and they are expected to register a significant revenue during the forecast timeframe. These materials are known for their sturdy nature, and they are the most suitable for fresh food packaging during transportation, which ensures no tampering. Further, the substitute packaging materials such as plastic and paper are being condemned widely by governments as both harm nature. On the other hand, Metal/wood and glass packaging also enhance the shelf life of fresh food and protect them from harsh environmental conditions. All these factors are driving the growth of metal, wood, and glass packaging materials.

Fresh Food Packaging Market, by Application:

Meat and seafood segment to register maximum growth 

The meat and seafood segment for the fresh food packaging market is anticipated to grow exponentially during the forecast period. Meat and seafood consumers have increased significantly, owing to their nutritional benefits. In recent years, consumers opt to purchase products that are appropriately packaged and labeled, as it ensures that the meat is safe from environmental bacteria and can be easily stored. Also, the labels provide accurate information about the nutrition value provided via the meat and seafood product, which plays major importance in packaging as most of the modern-day consumers look for the products which have the best nutritional value. In addition, consumers growing demand for proper packaging of meat and seafood products will fuel the growth of the fresh food packaging market during the forecast period.

Fresh Food Packaging Market, by Region:

Asia Pacific region will have the largest market share

Asia Pacific region contributes to the largest market share in the fresh food packaging market during the forecast period. The region is one of the largest producers and consumers of fresh food items; this is mainly owing to the rise in airborne diseases and increasing emphasis on health concerns in consumers. Major countries in the fresh food packaging market from the region are China, Australia, Japan, and India. In addition, development and increased penetration of E-commerce modes have created a rise in demand for fresh food supplies, directly increasing the demand for fresh food packaging.

North America region anticipated growing significantly

North America region is anticipated to witness maximum growth during the forecast period in the fresh food packaging market. Rising awareness about the importance of packaging, availability of raw materials at low prices, and the rise in consumption of fresh food products are all major factors driving the growth of the market. Further development of cost-efficient, bio-degradable, and eco-friendly packaging has created a lucrative opportunity, as these packaging solutions comply with government regulations. 

To explore more about Fresh Food Packaging Market, get in touch with our analysts here.

Key Participants in the global Fresh Food Packaging Market:

Merger & acquisition and advanced product development are the frequent strategies followed by the market players


Key Participants in the global Fresh Food Packaging Market

Some of the leading fresh food packaging industry players are International Paper, Silgan Holdings Inc., WestRock Company, DS Smith, Sealed Air, DuPont, Smurfit Kappa, Amcor plc, Coveris., and Mondi. 

Fresh food packaging market players are emphasizing more on merger & acquisition and advanced product development. These are the frequent strategies followed by established organizations. To concentrate more on the competitor analysis of market players, the Porter’s five forces model is elaborated in the report.



  Historical Market Estimations


  Base Year for Market Estimation


  Forecast timeline for Market Projection


  Geographical Scope

  North America, Europe, Asia-Pacific, LAMEA

  Segmentation by Material

  • Plastic
  • Metal/Wood
  • Paper Bag/Board
  • Glass

  Segmentation by Application

  • Meat and Seafood
  • Fruits and Vegetables
  • Dairy Products
  • Others

  Key Countries Covered

U.S., Canada, Germany, France, Spain,

Russia, Japan, China, India, South Korea, Australia, Brazil, and Saudi Arabia

  Key Companies Profiled

  • International Paper
  • Silgan Holdings Inc.
  • WestRock Company
  • DS Smith
  • Sealed Air
  • DuPont
  • Smurfit Kappa
  • Amcor plc
  • Coveris.
  • Mondi

Source: Research Dive Analysis

Frequently Asked Questions

A. Amcor plc, DS Smith, and DuPont are the leading companies in the fresh food packaging market.

A. The Asia-Pacific region possesses great investment opportunities for investors to witness the most promising growth in the future.

A. Technological advancements, product development, along with joint ventures, are the key strategies opted by the operating companies in this market.

A. DuPont and Mondi are investing more in R&D practices.

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