What is the Need for a Comfortable Sleepwear? Why is it Important for Our Body?
Sleepwear is one of the most overlooked segments of the clothing industry, and hence a lot of individuals across the globe don’t consider the need for an ideal sleepwear before sleeping. But they are cordially responsible for enhancing our sleep quality, providing maximum comfort and optimal breathability, and others.
Most of the people across the globe get so exhausted after dealing with the immense work pressure during the day that they let their laziness get the best of them, and they don’t tend to think much right before hitting the bed. This not only impedes the quality of sleep but also decreases the amount of relaxation, consequently deteriorating their mood when they wake up in the morning. Thus, wearing an appropriate sleepwear before sleeping at night is not important for a good night’s sleep but also to regulate the temperature of the body. Thus, various sleepwear companies across the globe introduce innovative sleepwear products according to the requirements and preferences of a person. A person living in colder areas might prefer a thick, woollen nightwear, and on the other hand, a person living in warmer areas might prefer a silky, thin nightwear.
It is witnessed that a lot a people overlook the importance of wearing an appropriate nightwear due to the niche, premium customer segments that are being targeted by prominent sleepwear companies, as most of these products are quite expensive. But growing disposable income among people along with the significant surge in online shopping among people due to the rising internet penetration are expected to increase the demand for sleepwear products across the globe. Furthermore, the demand for sleepwear is anticipated to surge exponentially as women are increasingly inclined towards comfortable, modern, and attractive nightwear. Additionally, growing trends of nighties and silk gowns among newlyweds for honeymoon is further expected to surge the demand for sleepwear. According to the report published by Research Dive, the global sleepwear market is expected to garner a revenue of $22,020.5 million by 2028, growing expeditiously at a CAGR of 9.9% during the forecast period 2021-2028.
What is the Need and Importance of Wearing a Sleepwear?
One of the most important reasons behind wearing a sleepwear is the great deal of comfortability that it provides. There is no doubt in saying that sleepwear is the most comfortable garment due to its light weight material and loose form that provides maximum comfort to the body. Sleepwear is made up of non-clinging fabrics, most commonly cotton, and hence they don’t cling to the body like the other outfits that we wear during the day. Wearing conventional clothes while sleeping can be utterly irritating and uncomfortable, while nightgowns or even pyjamas on allows a full range of motion so that you don’t’ feel restricted or squeezed during your sleep.
Additionally, sleepwear significantly enhances the quality of sleep of a person. Its breathable fabrics such as cotton, silk, fleece, linen put you in the right mood for relaxing and sleeping. They also play an instrumental role in regulating the temperature of the body while sleeping. A thick, woollen sleepwear might help in preventing yourself from catching cold at night during the winter season, while a thin, silky sleepwear may help you feel more relaxed during summers.
They Way Ahead for Sleepwear in the Coming Years
The outbreak of COVID-19 has had a moderate impact on the demand for sleepwear across the globe, due to the occurrence of lockdowns in numerus countries across the globe. Lockdowns caused supply chain disruption and irregular manufacturing capacities in various industries including the clothing industry. This led to a slight decline in demand for sleepwear, but most of the people opted for work from home, which further enabled them to incline towards comfortable clothes while working. This is one of the major factors to boost the demand for sleepwear during the pandemic. Apart from that, introduction of innovative, premium, and diverse set of sleepwear products by top brands for all age groups along with the increasing online shopping among people is expected to create tremendous opportunities for the driving demand for sleepwear in the coming years.
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